The Veydra Mini Primes were widely debated when they launched their Kickstarter campaign. Cautiously optimistic cinematographers who had been waiting for a pro-level Micro 4/3 cinema lens contributed, and exceeded the modest Kickstarter goal of $50,000 with a whopping $272,000 final pledge. After the first batches of the Mini Primes began arriving at the door steps of generous early adopters, those that didn’t contribute to the Kickstarter were… well, kicking themselves. The Veydra Mini Primes have continued to be the most professional, cinematic choice for Micro 4/3 motion picture projects. So now what…? Clearly Veydra is no one-trick-pony as they’ve just announced several new projects ahead of NAB 2015: Continue reading “With Success of Mini Primes, Veydra Lays Out Plans”
Canon produced a short video that does a really good job of explaining what constitutes a 4K lens and reminds us of how much technology goes into the glass coming out of Canon. It really does drive home the need for high resolution lenses for todays demanding sensors. Check it out below and let me know what you think. What’s more important to you, sharpness or character? Continue reading “Canon Video Explains 4K Lenses”
Several months back, Canon held an event at their Hollywood HQ showcasing their complete line of Cinema Eos products, but focused on (pun intended) their cinema lenses. There were a couple of speakers; one ,who’s name escapes me at the time of writing this, coming from a new-age cinematographers point of view talking about the benefits of modern image sensor technology and compact, lightweight style shooting – and the other, Larry Thorpe. If you’re not familiar with Larry Thorpe, he’s basically a guru of all things image acquisition. He’s worked for RCA, Sony, and now Canon. One may jump to the conclusion that he loves Canon lenses so much simply because it’s his job being a marketing exec. at Canon… But Larry is truly passionate about his work and optics in particular and it shows.
Larry’s presentation at the Canon event revolved mainly around optics and discussed current and future technologies. Canon released a PDF which essentially mirrors Larry’s presentation at the event that I’ve linked here. Give it a read and see why Canon is making waves in the industry with their cinema optics. See the PDF below.
Zeiss discontinued their 15.5-45mm Lightweight Zoom (LWZ.2) about three months ago. This LWZ was a great range and a decent speed for hand-held and Steadicam work but it didn’t match up well with the design or build of the new Compact Zooms (CZ.2). Zeiss released the 70-200mm T2.9 Compact Zoom a few months back and has been slow to deliver since it’s release. The lens is an excellent tele-zoom that will be comfortable for shooters coming from DSLRs who loved their Canon, Nikon, Tamron, Sigma, Sony… Take your pick – just about every lens manufacturer makes a 70-200mm Tele-zoom. The 70-200mm performs very well at all focal lengths (review coming soon) which has left it in very high demand. Continue reading “Zeiss Drops Wide-Angle Zoom Hints”
Everyone knows that bigger is better. Kinda… Larger sensors are often associated with lower noise levels and generally higher quality photos while smaller sensors are associated with lower data loads and higher transfer rates but noisier and generally lower quality images. It’s a trade off at this point in technology. What a lot of folks need to remember is that there is a fundamental difference between sensor size and sensor resolution. In particular when it comes to Red cameras and their wonky formats. A lot of people including Red staff will describe lens coverage in regards to a specific resolution such as “4K” or “5K”. That’s great since they pretty much own the names and if someone is asking if a lens covers 4K, they’re usually referring to a Red One or 5K on an Epic. But that’s where things get confusing.