The Bun-G-Ring: A New Way to Mount Filters?

The Bun-G-Ring: A New Way to Mount Filters?

In the fast-paced world of filmmaking, particularly on tight and chaotic sets, every second counts. That’s why the introduction of the Bun-G-Ring, a new filter-mounting system, could offer some relief—at least for those frustrated with the time-consuming task of taping filters in place. While not exactly a revolutionary new category of equipment, the Bun-G-Ring promises a more secure, faster, and reusable solution for mounting filters to your lens—no tape required. The question is, does the industry really need yet another filter system, or does the Bun-G-Ring offer something uniquely useful, particularly for documentary filmmakers?

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The Thypoch Simera-C: Now In M-Mount

The Thypoch Simera-C: Now In M-Mount

Rarely does a lens series come along that stays in my mind for long. When a new cine lens entry hits the market, and there have been many this year, I’m always excited. A spark of excitement and that deep “Lens Geek” obsession sets in. I don’t want anyone to think I’m not interested in the other releases this year, but as time passes, one set in particular has managed to live rent free in my head. Enter the Thypoch Simera-C primes.

Released in October in E-mount variants, these primes made a surprising splash, and now with the release of M-mount versions, their impact is set to grow even more. We’ve already covered the Simera-C on our social media and posted an article about the newly released 21mm T1.5 earlier this month. But this M-mount release presents the perfect opportunity to revisit them — and maybe ease their hold on my mind

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Laowa Introduces 1.5x Full Frame Anamorphic Primes

Laowa Introduces 1.5x Full Frame Anamorphic Primes

Laowa has unveiled its Nanomorph 1.5x LF Anamorphic series, designed to cater to filmmakers seeking full-frame anamorphic lenses at a competitive price point. Promising professional-grade optical performance, the Nanomorph LF lineup introduces compact, lightweight lenses with a consistent 1.5x squeeze ratio and customizable flare options. Here’s a detailed look at what these lenses bring to the table.

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Snag A Close Up of the Laowa 60mm 1.5x Macro Anamorphic Prime

Snag A Close Up of the Laowa 60mm 1.5x Macro Anamorphic Prime

2024 is coming to a close, the holidays are around the corner and Laowa is the lens manufacturer that just keeps giving. Just in time for gift giving season the Laowa Nanomorph 60mm Macro Anamorphic is a perfect stocking-stuffer for the special Lens Geek in your life.

The Nanormorph 60mm fits in so well with the rest of the line up and truly makes me wonder why it took so long for a macro addition like this to be added. Let’s dive in and get a close up look.

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First Look: DZOFilm Arles Cine Primes

First Look: DZOFilm Arles Cine Primes

NAB. The stage on which brands throughout the industry showcase their newest products shined extra bright this year. However, as a shop specializing in optics, we had our focus on the new lenses out on the floor. Enter the new DZOFilm Arles Primes VV cine primes.

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Zeiss Announces Nano Primes – Fast, Compact, Cine Primes for Mirrorless Cameras

Zeiss Announces Nano Primes – Fast, Compact, Cine Primes for Mirrorless Cameras

It’s been quite a while since Zeiss released a new cine lens. In fact, the Supreme Primes were the latest addition to the Zeiss cine family. A few focal lengths have been added such as the Supreme 15mm and if we want to really stretch Zeiss portfolio additions, we can also include the Supreme Radiance – Zeiss’ answer to the vintage lens craze. Aside from those, there really hasn’t been a whole lot of buzz out of the German lens manufacturer. That’s about to change!

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PAVO Primes – a New Line of 2x Anamorphics from DZOFilm

PAVO Primes – a New Line of 2x Anamorphics from DZOFilm

DZOFilm is finally, formally announcing their Pavo Primes – 2x anamorphic cinema lenses that aim to further democratize the world of anamorphic filmmaking. While these lenses don’t introduce any groundbreaking features per se, they bring a sense of reliability and consistency that’s precious in a professional production environment. The set will consist of a 28mm, 32mm, 40mm, 55mm, and 75mm at launch and a 100mm to come later this year. The 28mm through 75mm will all be T2.1 while the 100mm will be a respectable T2.4. Let’s take a look at more details.

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Irix Adds 65mm T1.5 to Cine Prime Line

Irix Adds 65mm T1.5 to Cine Prime Line

Exciting news from Swiss-based lens manufacturer Irix with the announcement of development of a new addition to their popular cinema prime lens series. Since their inception in 2019, Irix has been dedicated to providing filmmakers with the highest quality lenses suitable for a wide range of cameras. Their existing cine lens lineup already boasts an impressive array of focal lengths, but the forthcoming 65mm T1.5 lens is set to fill a crucial gap in their product offerings.

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Leitz Cine Reveals Hugo Line of Primes

Leitz Cine Reveals Hugo Line of Primes

Just ahead of the IBC show in Amsterdam, Leitz Cine has unveiled their latest line of cinema lenses, the HUGO Primes. A set of 8 high-speed prime lenses in a fairly compact body. The focal length and maximum aperture may look a bit familiar, and for good reason. Let’s take a closer look at what Leitz has been working on.

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Sigma Announces Development of 65mm T1.5 Cine Prime and more!

Sigma Announces Development of 65mm T1.5 Cine Prime and more!

For the last five years cinematographers have been asking Sigma for a 65mm high speed prime. Sigma has responded with the addition of a 28mm, and 40mm, even a 105mm high speed prime. At long last, we’ll have a 65mm to fill out the ever-popular Sigma Cine Prime family. Sigma issued a press release with some details of this new lens as well as a few other updates. 

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Canon Announces Flex FF Zoom Lenses

Canon Announces Flex FF Zoom Lenses

After quite a long break from cine-specific zooms (aside from their hybrid style Cine-Servo line) Canon has introduced a new series of lenses for the company’s EF Cinema Lens lineup. A 20-50mm and 45-135mm, both with a maximum aperture of T2.4 which one may thing is reasonably fast, but combined with an image circle large enough to cover Full Frame formats!? That’s impressive. Let’s take a closer look at the new pair of zooms and the features that really make them stand out.

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Irix Expands Cine Prime Line with 30mm T1.5

Irix Expands Cine Prime Line with 30mm T1.5

Irix began offering cine versions of some of their popular photo lenses back in 2019 with the introduction of their 150mm Macro. While this was merely a re-purposing of their photo lens, it came with a promise of more dedicated cinema lenses. The Irix Cine 11mm and 15mm followed shortly which were also re-purposed photo lenses. Shortly thereafter, Irix introduced its first proper cine lens in the form of a 45mm T1.5. It checked practically all of the boxes one would want for such a lens and marked the beginning of them making good on their promise of more cine-specific lenses. We now have the next proper cine prime bringing the Irix Cine line to five lenses.

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Sigma Introduces Classic Line of Primes

Sigma Introduces Classic Line of Primes

In recent years, vintage lenses are consistently being hunted down by cinematographers for their nostalgic look and “in-camera quality.” Sigma noticed this trend which led to the development of their new line of primes. Introducing the Sigma Cine Classic Art Prime lenses.

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